Mention is a strong brand monitor. But in January 2026 it removed its Publish and Respond features for everyone, so it now listens and analyzes only. And the one plan it sells new customers starts at $599 a month on an annual contract. EaseClaw takes the opposite path: it drafts a reply for every lead, and starts at $49 a month, month to month. Here is an honest, first-hand comparison, including where Mention still wins.
Mention is a genuinely capable platform, and it would be dishonest to pretend otherwise. It watches social, news and 75+ review sites for your brand, and layers on sentiment, competitor benchmarking and share-of-voice analytics. If your job is reputation monitoring for a brand, it does that well, and it covers more raw surface than EaseClaw does.
But two things changed. In January 2026 Mention removed its Publish and Respond features for all users and now points people to Agorapulse to actually reply. So the product that used to help you engage is, today, listening and analytics only. It surfaces the mention and tells you the mood, but it does not draft or send a single word back.
At the same time it repriced. The old self-serve tiers (Solo, Pro and Pro Plus) were discontinued to new customers in 2025, and the only plan a new buyer can sign up for is the Company Plan, starting at $599 a month on an annual contract. EaseClaw makes the opposite bet on both counts: the drafted reply is the whole point, and the price is founder-friendly, starting at $49 a month or a $9 trial, month to month.
Mention is brand and reputation monitoring, and it watches more raw surface than EaseClaw does. But in 2026 it stopped helping you respond at all, and the only plan for new buyers is $599 a month on an annual contract. EaseClaw is buyer-intent lead-finding: it scores each post 0 to 100, hands you the strong ones already drafted in your voice, and starts at $49 a month or a $9 trial. Pick Mention for wide reputation and review monitoring with an enterprise budget. Pick EaseClaw to find buyers and get the reply written for you.
Two different jobs. One listens across a wide brand footprint. The other finds buyers and writes the reply.
| Mention | EaseClaw | |
|---|---|---|
| What it is for | Brand and reputation monitoring: tracking where your name comes up across social, news and 75+ review sites, with sentiment, competitor benchmarking and share of voice. | Buyer-intent lead-finding: catching people who describe the problem you solve and read like they are ready to buy, then handing you the ones worth a reply. |
| Replying | Removed. Mention took out its Publish and Respond features for all users in January 2026 and now points you to Agorapulse. It no longer drafts or sends anything. | Drafted for you. Every lead arrives with a reply written in your voice, built from a profile of what you sell and who buys it. You edit it and send it yourself. |
| Intent scoring | None. It surfaces mentions and sentiment, but it does not rank a post by how likely the person is to actually buy. | Every post is scored 0 to 100 by Claude for buying intent. Only 40 and above reaches you, so vendors, tutorials and tourists are filtered out before you see them. |
| Entry price and terms | $599 a month on an annual contract for the Company Plan, the only plan sold to new customers. No affordable self-serve tier remains. | $49 a month, or $9 for a 7-day trial. Month to month, cancel anytime. |
| Sources | Broader raw coverage: Facebook, Instagram, X, Reddit, TikTok, Pinterest, YouTube, news, blogs, forums and 75+ review sites. Honestly, this is wider than EaseClaw. | Eleven sources chosen for where buyers actually ask: Reddit, Hacker News, X, Stack Overflow, GitHub, Quora, Indie Hackers, Product Hunt, Medium, LinkedIn and the open web, with HN, Stack Overflow and GitHub free on every plan. |
| For AI agents | No agent interface for founders to plug into. | An MCP server, REST API and CLI on every plan, so Claude Code or Cursor can pull and draft leads directly. |
Mention now sells one plan to new customers, billed annually. EaseClaw is month to month across four price points. Figures are from Mention’s public site and help center in July 2026.
| Mention | EaseClaw | |
|---|---|---|
| Try it | No self-serve trial offered to new buyers | $9 for 7 days (Starter & Pro) |
| Entry | $599 / mo · Company Plan (annual only) | $49 / mo · Starter |
| Mid | $599 / mo · Company Plan (the only plan for new customers) | $99 / mo · Professional |
| Higher | $599 / mo · Company Plan (annual contract) | $199 / mo · Business |
Honest read: Mention retired its self-serve Solo, Pro and Pro Plus tiers to new customers in 2025, so the old low prices you may remember are no longer available. The public pricing page hides the number behind a placeholder; the $599 Company Plan figure is confirmed in Mention’s own help center. It is a starting price on an annual contract, so the real number can be higher.
If that is you, Mention is built for exactly that job, and EaseClaw is not trying to be a reputation-monitoring suite. We’d rather point you to the right tool.
There is nothing to migrate and no sales call. Where Mention is built around dashboards and analytics, EaseClaw is built around the next reply:
Paste your site, and your agent watches eleven sources, scores each post by buying intent, and drafts the reply in your voice. You always press send.
Written by Pritesh Mann, founder of EaseClaw, who uses the product daily to find EaseClaw’s own customers. Mention facts are drawn from its public site and help center. Last updated July 8, 2026.