EaseClaw for MSP founders: AI-assisted LinkedIn outreach, no SDR
AI outreach for founder-led B2B teams. No lists. No SDR.
Written for MSP founders: the owner who scopes the work, signs the contract, runs the escalation and is also the only person doing any selling. EaseClaw is the AI agent that finds warm buyers on LinkedIn and runs outreach for founder-led B2B companies, without building prospect lists by hand. You paste your website, it reads back what you sell and who buys it, and the people it brings you are the ones already describing an IT problem you fix.
Free for 7 days, no card required. Pick a plan after that to keep going, cancel anytime.
What you get out of it
Three things, written the way an owner would judge them at the end of a month.
People who are already talking about the problems you get paid to fix: the office manager asking what to do about a server nobody owns, the founder hiring their first internal IT person, the operations lead complaining in public about a helpdesk that never answers. They are picked because of something they did, not because their job title matched a filter on a list you bought.
The invitation goes out, and when it is accepted the first message follows, written for that person and the reason they turned up. It sounds like an MSP owner who has seen the problem before, because it was written from your own site and your own words rather than from a template with a first name dropped into it.
Every reply lands in one place, read for what the person actually meant, with a suggested answer you edit before it goes. You book the meeting yourself and mark it, and that mark is the number your dashboard leads with, because a booked meeting is the only outreach number an MSP owner has ever cared about.
How a week looks once it is running
No part of this asks you to build a list, write a sequence or open a spreadsheet. It is written in outcomes because that is all you should have to think about.
- Monday, ten minutes. A batch of people is waiting, each with the reason they are there in one line, and a drafted invitation. You read down the list, drop the three who are obviously not buyers, fix a sentence you would never say, and approve the rest. That is the whole of your involvement for the week if you want it to be.
- Tuesday to Thursday, nothing. Invitations go out at a human pace across the working day while you are on site or on a call. Acceptances come back over days, and each one turns into a first message written for that person, which you either see before it goes or leave to the agent, depending on which mode you are in.
- Whenever somebody replies. It appears in your inbox with the intent of the reply read for you and an answer drafted underneath it. The ones worth your attention are separated from the ones that said no, so a week of replies is ten minutes of reading rather than an evening of it.
- Friday, two minutes. You see what went out, what came back and what turned into a meeting. If the week was quiet, the fix is nearly always to narrow who you are writing to, and the page that shows you who you wrote to is the same page you narrow it from.
The method behind all of it is free to read and does not need an account: the warm lead system is the same thing written as a playbook you could run by hand, and some people do.
Who this is for, and who it is not
Owner-led MSPs and IT services firms with 5 to 50 people, contracts worth $5K a year or more, no SDR.
That shape is the reason this works. A contract worth five figures a year justifies a real conversation with one buyer, which is exactly what LinkedIn is good for and exactly what a volume email tool is bad at. And an owner who is also the salesperson does not need a seat for somebody else, they need the deciding and the writing taken off their week.
Firms that send on behalf of other companies, rotating a roster of client LinkedIn accounts through one dashboard. EaseClaw connects one LinkedIn account per person and does not rotate them, so that job is a different tool: HeyReach is built for it.
It is also a poor fit if your buyer is not on LinkedIn at all, or if what you sell closes off a price list without a conversation. Both are honest reasons to skip this, and finding out in week one costs you nothing.
What it costs
Two plans, both published, nothing behind a sales call. Read it against one contract: if a managed services agreement is worth $5K a year to you, the arithmetic here is not the hard part of the decision.
| Plan | Price | What it buys | Billing | Read on |
|---|---|---|---|---|
| Pro | $99 | per month, one LinkedIn account per person | monthly | 2026-09-15 |
| Business | $199 | per month, one LinkedIn account per person | monthly | 2026-09-15 |
The difference between the two is volume and workspace seats rather than a feature you are locked out of, and most single owner MSPs stay on Pro. Free for 7 days, no card required. Pick a plan after that to keep going, cancel anytime. What each plan includes is on the pricing page.
I will set the first campaign up with you
This is a new product with a small customer base, and the most useful thing I can do with an MSP owner right now is sit with them while the first campaign is built. So that is the offer: you start the trial, and I write the first picture of your buyer with you, pick the first audience with you, and read the first batch of drafts with you before any of it goes out. It takes about fifteen minutes and there is nothing to pay for it.
Two reasons it is worth taking. The first campaign is the one that decides whether the rest of them work, because everything downstream follows from how your buyer is described. And I want to hear what an MSP owner says when they read the drafts, which is worth more to me than the fifteen minutes costs you.
Already started? Reply to the welcome mail with your website and I will come back with the first audience.
What sourcing this way costs, measured on our own outreach
Figures from our own ledger, not an industry study, and not a promise about what your campaigns will do. There is no MSP benchmark on this page because we do not have one yet, and a number invented to make a page feel specific is worth less than nothing.
The 17% is the one worth reading twice. Pulling the people who engaged with a rival is cheap and is not the hard part. Roughly one in six of them turned out to be another vendor selling into the same room, and taking those out by hand is the tax nobody quotes you for. That removal, done before a message is drafted, is most of what you are buying. The full ledger, with the date each figure was read:
- Competitor and creator posts we pulled the engagers from: 44 posts from 14 creators. Source: EaseClaw harvest ledger, marketing/harvests/engager-ledger.json, as of 2026-09-08.
- Unique people who had engaged with those posts: 1,672. Source: EaseClaw harvest ledger, marketing/harvests/engager-ledger.json, as of 2026-09-08.
- Those engagers who were vendors selling a rival tool: 286 of 1,672, or 17%. Source: EaseClaw harvest ledger, people marked as vendors, as of 2026-09-08.
- What it cost us to pull 1,434 engager profiles: $3.37, about a quarter of a cent per person. Source: EaseClaw harvest ledger, counters for 2026-08-06 to 2026-08-10, as of 2026-08-10.
The wider view is on our buying-intent research page: 34,116 posts read, 5,789 scored, 125 people who turned out to be genuine buyers, as of 4 August 2026. Real buyers are rare, which is the whole reason a tool that picks the people is worth more than a tool that sends to the ones you picked.
Questions MSP owners ask first
Does the trial take a card?
What does the agent actually do, and what will it never do?
How long before the first replies come in?
Who writes the messages, me or the agent?
Can I review every message before it goes out?
Stop building lists. Start meeting buyers.
Review every message, or let it run.
Free for 7 days, no card required. Pick a plan after that to keep going, cancel anytime.